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font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 10px auto; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-align: center; height: 0px; overflow: hidden; visibility: visible;"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"/></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg); visibility: visible;"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51); visibility: visible;"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254); visibility: visible;"><section style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; text-indent: 2em; line-height: 1.75em; visibility: visible;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgba(0, 0, 0, 0.9); letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); font-family: arial, helvetica, sans-serif; visibility: visible;">2019年6月，甘肃文旅集团应运而生。</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgba(0, 0, 0, 0.9); letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); font-family: arial, helvetica, sans-serif; visibility: visible;">从企业诞生的第一天起，就坚持高起点规划、高站位谋划、高标准建设，积极探索文旅融合发展的新途径，倾力打造全产业链发展生态，努力延长文旅产业价值链，实现了文旅集团高速度高质量发展。</span></section></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg); visibility: visible;"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; transform: rotate(0deg); overflow: hidden; visibility: visible;"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51); visibility: visible;"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254); visibility: visible;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; color: rgb(208, 52, 45); visibility: visible;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; visibility: visible;">五年来，致力高位谋划、规划引领，确立了全域全要素全产业链的战略体系。</strong></span><span style="color: rgb(0, 0, 0);">自成立以来，集团主动融入“一带一路”建设、长江经济带发展、新一轮西部大开发等国家战略，立足全省“一核三带”区域发展格局，以“四强”行动为主要抓手，高站位谋划企业发展，确定了“铸就世界级现代文旅集团”的企业愿景、“慧聚文化伟力，唱响如意甘肃”的企业使命，形成了担当全省“旅游目的地投资开发建设的示范者、如意式文旅运营服务的领跑者、文旅康养和数字文创产业的推动者、国际文旅品牌建设与推广的践行者”的发展定位，确立了以文旅融合、运营为先、品牌输出为主要特征“轻资产领跑、重资产选优”的文旅新商业模式。2021年，研究编制了集团第一个五年发展规划，提出了“165”的总体目标及“7个2、双10、双20”的目标体系，2023年完成了“十四五”发展规划的中期评估，2024年5月完成了规划的中期修编。经过五年的反复探索，作为建设文旅强省的龙头企业，按照“十四五”规划明确的发展定位、发展目标、发展路径，集团上下攻坚克难、勠力拼搏，紧盯“文旅项目投资与运营管理、旅游目的地建设运营及服务、文旅信息平台建设及智慧化服务”三大主业，持续强龙头、补链条、聚集群，努力构建文旅全产业链服务体系和新型文旅生态圈，在机构组建、资产划转、资源整合、项目建设、资金筹措、人才引进等方面取得了显著成绩，为集团实现高质量发展奠定了坚实基础。被确定为全省数字文创产业链链主和文旅康养产业链链主企业、当选甘肃文旅科教创新联盟理事长单位、甘肃省旅游协会会长单位。五年间，营业收入由0.65亿元增长至45.82亿元，总资产由21.23亿元增长至79.28亿元，在第七届中国文旅大消费年度峰会暨“龙雀奖”颁奖盛典上，荣获“年度最佳省级文旅集团”奖。</span></p></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; transform: rotate(0deg); overflow: hidden;"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51);"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254);"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); color: rgb(208, 52, 45); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; visibility: visible; font-family: arial, helvetica, sans-serif;">五年来，致力资本运作、轻重并举，建立了助推全产业链发展的投资机制。</span></strong></span><span style="color: rgb(0, 0, 0);"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">按照“轻资产领跑，重资产优选”的原则，坚持以资本运营为动力、以强链延链补链为重心，谨慎遴选、精准投资，推动了生产资料优化组合的跃升和质变，促进了新质生产力诸要素的高效协同匹配。建立灵活高效的投资决策机制，制定了《投资管理办法》《参股股权管理办法》《投资项目后评价管理办法》《违规经营投资责任追究制度（试行）》《控股混合所有制公司管理办法（试行）》等多项制度，成立了项目预审委员会、投资预审委员会、成本小组等专项工作小组，完善了从前期、决策到投资评估全流程整套投资管理体系。深入实施国有资本布局优化和结构调整“6+1”行动，牵头制订了甘肃省文旅产业培育发展行动方案，方案中明确的５大行动17项具体任务中，集团牵头的有３个行动10项任务，文旅产业市场主体企业的地位和作用进一步显现。五年来，集团瞄准</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">景区运营、酒店服务、业态更新、文旅基础设施</span>等领域，科学制定投资计划，先后谋划实施了一批事关长远的重大项目。以资本运作推进优质资源整合，控股兰州市政集团、甘肃西域旅游公司、甘肃兴隆东泰公司、甘肃兴旅公司等10 家公司，取得<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">平山湖大峡谷、冰沟丹霞、石佛沟国家森林公园、渭河源景区、庆阳龙栖谷、武威沙漠公园等6个优质4A级景区</span>的特许经营权，组织实施了总投资近15 亿元的10 个固定资产项目，其中，<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">八步沙“两山”实践创新基地、美丽乡村“样板村”毛寺村、玛岈冰川矿泉水生产线、兰州野生动物园兰精灵童话城堡、兰山360裸眼球幕影院、“漠迹”文旅运营服务平台</span>等6个示范引领项目已建成运营。</span></span></p></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51);"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254);"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); color: rgb(208, 52, 45); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; visibility: visible; font-family: arial, helvetica, sans-serif;">五年来，致力规模扩张、招商引资，打造了全产业链的对外合作体系。</span></strong></span><span style="color: rgb(0, 0, 0);"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">集团公司组建以来，坚持开放式发展、协同式发展，积极引进优质资源，推动产业链上下游的有机对接，实现资产规模、资源整合、产业培育的迅速扩张。五年来，先后融合了</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">省文发集团</span>，完成了<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">省工程咨询中心、西湖培训大厦、北山林场、北京市丰瑞宾馆、兰州饭店、天水和谐园</span>等国有资产划转，通过股权收购的方式，控股<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">兰州市政建设集团和甘肃西域旅游投资公司</span>，实现了对张掖三大地质公园“两控一参”。五年来，深挖省内文旅资源，积极拓展与地方政府、企业和机构的深度合作，先后与<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">省内25个市州、县区签订项目、产业开发合作协议</span>。五年来，积极“走出去”，瞄准京津冀、长三角、粤港澳等目标地区，瞄准行业头部企业进行招商引资，先后赴<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">四川、广东、陕西、湖南等30余个省市</span>进行招商推介，与<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">30多家优质企业建立合作，引入投资1428万元</span>。五年来，积极“请进来”，主动对接央企、行业领军企业、行业标杆企业及“三个500强”企业，先后邀请40多家省内外企事业单位洽谈合作，与<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">中国南水北调集团、十七冶集团等央企、携程集团、川旅集团、复星集团、福建文旅集团等近20家头部企业</span>签署了项目合作协议。通过广泛的招商引资和对外合作，为文旅产业的健康发展注入了强劲动力，提升了甘肃文旅的国际影响力和竞争力，兼收并蓄、强强联</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">合的外向型文旅发展格局初步形成。</span></span></p></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51);"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254);"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); color: rgb(208, 52, 45); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; visibility: visible; font-family: arial, helvetica, sans-serif;">五年来，致力顶层设计、品牌建设，创立了全产业链的GCT品牌体系。</span></strong></span><span style="color: rgb(0, 0, 0);"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">大力实施品牌战略，将品牌理念植入四大板块优化整合，集中打造以GCT品牌为龙头、酒店及景区品牌为支撑、各业务板块品牌为特色的企业品牌体系，不断提升品牌形象，加强品牌宣传和推广，进一步提高文旅集团认知度和影响力，增强了文旅集团发展软实力。五年来，致力于酒店系列品牌建设，围绕</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“如意华玺、如意鎏璟、如意云璟”</span>3个酒店品牌、<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“陇愿”</span>民宿品牌和<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“兰州饭店”</span>老字号品牌，全力打造高端城市商务及度假酒店、大众商务及度假酒店、年轻时尚型城市主题酒店、乡村体验型精品民宿、全省地标性老字号名店，运营<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">奥体中心如意华玺、兰州饭店、北京丰瑞宾馆、连云港金港大厦、康县花桥如意鎏璟温泉度假酒店</span>等品牌酒店6家，<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“凤凰塬舍”“镜湖野奢”</span>2个“陇愿”品牌精品民宿投入运营。打造“漠迹”文旅线上综合运营平台，孵化“漠迹”本地品牌，创新文旅消费核心产品<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“文旅年卡”</span>，打造线上商城，“漠迹”被确定为全国新型信息消费示范项目及2022年创新智慧旅游项目。收购甘肃玛岈冰川矿泉水有限公司，升级矿泉水生产线，集中打造了<span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">“1号冰川”饮用水</span></span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">品牌。同时，持续擦亮“兰州市政集团”、“甘肃工程咨询中心”等老企业品牌，构建了新老交融、多点发力的GCT品牌矩阵，极大提升了企业品牌形象和核心竞争力。</span></span></p></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51);"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254);"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); color: rgb(208, 52, 45); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; visibility: visible; font-family: arial, helvetica, sans-serif;">五年来，致力做强主业、优化结构，打造了文旅深度融合的产业板块。</span></strong></span><span style="color: rgb(0, 0, 0);"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">根据宏观政策、经济环境、市场需求的变化，结合自身发展实际，一手抓产业培育，建立了投资金融、科技智慧、运营服务、开发建设四大业务板块，业务覆盖</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; visibility: visible;">文旅投资、景区运营、文化艺术品鉴定、文化产权交易、融资担保、智慧旅游、会展管理、酒店运营、创意设计</span>等70多个产业领域，经过五年的发展，文旅集团已成长为承担省委省政府推动文旅产业高质量发展资本运营、项目建设、招商引资、资源整合、开发提升、品</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">牌打造、业态培育等核心任务的重要平台。一手抓产业优化，全力推动“4+1+N”的主业整合升级，持续推进强链延链补链，发挥资源优化配置效应，协同上下游企业聚势发展，打造“文旅+”“+文旅”的产业生态圈。经过板块优化整合，集团架构及产权关系更为清晰，产业链带动效应更加明显，产业布局更加合理，资源配置效率及企业管理效能有效提升，产业抗风险能力进一步提升。</span></span></p></section></section><section style="margin: -10px -4px 0px 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; float: right; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section></section></section><section data-tools="135编辑器" data-id="88804" style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: system-ui, -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px; padding: 6px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="margin: 0px 0px -10px -4px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; width: 1em; height: 1em; background: rgb(176, 42, 39); border-radius: 100%; overflow: hidden; transform: rotate(0deg);"><br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></section><section style="margin: 0px; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; background-image: linear-gradient(-160deg, rgb(241, 216, 187), rgb(213, 63, 65), rgb(241, 216, 187)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: rgb(51, 51, 51);"><section style="margin: 0px; padding: 1em; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; line-height: 1.75em; background: rgb(254, 254, 254);"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; text-indent: 2em; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); color: rgb(208, 52, 45); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, Arial, sans-serif;"><strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; letter-spacing: 0.578px; visibility: visible; font-family: arial, helvetica, sans-serif;">乘风破浪再发力，直挂云帆济沧海。</span></strong></span><span style="color: rgb(0, 0, 0);"><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">甘肃文旅集团将锚定建设世界级现代文旅集团的宏伟目标，深耕全产业链、全要素发展，在建设文旅强省的战略中发挥应有的作用，锐意进取，不断寻求新的发展机遇，追求在更广阔的舞台上展现甘肃文旅的独特魅力。为了实现这一目标，甘肃文旅集团将持续不断加强谋划，引领文旅产业发展，聚焦国家和全省发展战略，强化顶层设计，注重发展效益，改革文旅供给侧结构，拓展全天候全季节文旅业态，推动全省文旅产业转型升级；持续不断整合资源，夯实发展服务基础，加强与地方政府、大景区、知名文旅企业、地方投资公司等的合作，以高质量创意、高标准运营，整合全省文旅资源，打造高水平文旅项目，合理规划景区和旅游业态布局，提升完善重要景区服务能力，完善旅游区域基础设施、服务设施，奠定集团文旅产业发展基础；持续完善产业投资保障，加强投资管理，推动技术、人才、资本等要素向主业和培育业务集中，依据投资项目监督管理相关制度规定，严控非主业投资活动和投资比例，不断提升资源配置效率、盈利能力和市场竞争力。</span><span style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; letter-spacing: 0.578px; caret-color: rgba(0, 0, 0, 0); visibility: visible; font-family: arial, helvetica, sans-serif; box-sizing: border-box !important; overflow-wrap: break-word !important;">未来，集团将以更加务实的作风，推动文旅产业与乡村振兴、生态文明等战略深度融合，为甘肃的经济社会发展注入新的动力，成为一张靓丽的甘肃名片。</span></span></p></section></section></section></section><p><br/></p><p><br/></p></div>
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